Isabelle the weekend Rocker

When I am not out partying up a storm and guzzling peanut butter jello vodka shots at Butter Factory, this is really what I do during the weekend.



I am using their video because I'm too embarrassed to show my own video. But my title sure caught your attention didn't it.

The Best Press Release Ever

Anyone who has ever drafted a press release would know that it typically follows a standard format that addresses the 5Ws and 1H in the immediate paragraph after the title.

So imagine my shock when I received a call to draft an URGENT announcement, that if translated into a press release would potentially read like this:

Singapore. July XX, 2009 - XXX Company announces today that they are intending to buy some properties. They can't tell you where and what, but they can tell you that they are buying something. They can't tell you why they are doing this, but they can tell you that there are many implications. We don't really know when we can tell you the information, but we thought it's a good idea to do PR around this decision.

Their corp comms ought to be shot.

(Names and content of the conversation has been tweaked severly for P&C reasons)

Who wants to be a "Real Woman" blogger

A piece of document produced by A reads:
A: These bloggers are 'real' woman...

B saw it and yelled across the room:
B: What is "A real woman"? Are there fake women bloggers?

Everyone in the room burst out laughing and C replied:
C: Got! Isabelle lor....

Yea, so I am actually not a real woman blogger. I am a man, as much as Megan Fox is.

Hurhurhur. Not funny. K back to work.

Isabelle didn't win the Watsons You Award...BUT

As the title suggests, I didn't win the Watsons You Award Healthy Hair thinggie. It's just too bad because I can already hear groans because my kickass prizes that were contingent upon me winning are now being forfeited...

• No me in wet-T-shirt
• No dominatrix serving coffee
• No peeping at my assam-looking IC photo
  
• No free Sunsilk haircare products
• No smelling of random stranger's armpits
  

I was even prepared to jump into the Suntec City fountain, and sell my . But boo!

That said, it was fair that I didn't win. Although I had a whole digital campaign mapped out, I only managed to fulfill about 3-4 out of 15 milestone mostly due to laziness and addiction to guitar hero. All in all, it was a great mini-research relevant to whatever that I do at work (somewhat).

But to all you lovelies out there who have supported, tweeted, helped to spread the word in one way or another, here's a huge thank you to you! Special thanks to those who voted tirelessly for me everyday, or even those who bothered responding to my plea for votes.

Now that this is over, I will revert to blogging in profanities. :) And I'll be posting a very backdated entry soon...a secret skill that I have acquired from the hills of Vietnam. So stay tuned!

Lastly, allow me to extend my congratulations to winner of the Watsons You Award Hair Category, Samantha! :P